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商管科技季刊第七卷第四期 Commerce & Management Quarterly_Volume 7· Issues 4

目  錄

一、
 

跨國企業海外研發投資模式選擇之研究
The Research on Choice of Overseas R&D Investment Mode of Transnational Corporation 

李陳國
Chen-Kuo Lee

二、
 

易腐性商品在階層市場下之敏感度分析
Sensitivity Analysis of Perishable Commodity under Multi-Market 

黃允成、楊相賢
Yun-Cheng Huang, Hsiang-Hsien Yang

三、


 

設計/製造之整合機制與新產品開發速度關係之研究-以設計/製造合作程度為中介變數
Examining the Relationship between the Design -Manufacturing Integrative Mechanisms
and New Product Development Speed- Degree of Design-Manufacturing Cooperationas
A Mediating Variable

曾耀煌、黃營杉
Yao-Huang Tseng, Ing-San Hwa

 

四、
 

應用管制圖建構試題品質評估之指標
Using Control Chart to Construct the Index of Evaluation for the Test Quality

蘇純繒、丁秋瑤
Chwen-Tzeng Su, Chiu-Yao Ting

五、
 

基差浮動利率債券之評價與提前買回機率分析
Pricing of Basis Floating Rate Notes and Analysis of Early Redemption Probability  

 

陳耿忠、何怡滿、許溪南
Keng-Chung Chen, Emily Ho,
Hsinan Hsu



 

回商管科技季刊目錄 Return


 

跨國企業海外研發投資模式選擇之研究

The Research on Choice of Overseas R&D Investment Mode of Transnational Corporation

李陳國 

嶺東科技大學國際企業研究所助理教授 

Chen-Kuo Lee 

Assistant Professor, Institution of International Bussiness Ling Tung University

摘要

  本文在傳統跨國企業研發(R&D)投資動機理論的基礎上,研究跨國企業研發全球化的動機,並在此基礎上運用Stackelberg Model的研究方法,構建一組數理模型,研究跨國企業在海外研發投資模式選擇。研究結果顯示,跨國企業在地主國的研發投資與地主國的市場規模、科技發展水平和知識產權保護強度正相關。當在地主國的研發投資規模較小時,一般只進行應用型研發投資和保護型研發投資,當在地主國的研發投資達到一定規模後,才會進行基礎型研發投資。

關鍵字:跨國企業、研發投資、全球化、地主國

ABSTRACT

  Base on the theory of investment motive of traditional transnational corporation , this study intends to investigate the motive behind R& D globalization of multinational enterprises & to construct a set of mathematical models by applying the methodology of Stackelberg Model. The finding indicates a positive correlation between R&D investment made by transnational corporation & the market scale ,technology development level & the degree of protection of intellectual property of the host country. It is apparent that a smaller scale of R&D investment from the host country will only generate the application type of R& D investment & the protection type of R&D investment from overseas transnational corporation. Conversely, when the R&D investment made by the host country reaches a certain scale, oversea corporations will then begin to make their basic type of R&D investment.

Keywords: Transnational Corporation, R&D Investment, Globalization, Host Country

回目錄


 

易腐性商品在階層市場下之敏感度分析

Sensitivity Analysis of Perishable Commodity under Multi-Market

黃允成 

屏東科技大學工業管理系教授 

楊相賢 

屏東科技大學工業管理系碩士班 

Yun-Cheng Huang 

Department of Industrial Management Professor National Pingtung University of Science and Technology 

Hsiang-Hsien Yang 

Department of Industrial Management National Pingtung University of Science and Technology

摘要

  本文探討易腐性商品在有效期限內階層市場定價下求解總期望利潤最大化之最適訂購策略,且對其相關參數進行敏感度分析;針對階層式市場需求建構一階層式市場需求對易腐性商品最適訂購量之數學規劃模型,以零售商為研究之對象,並將各階層市場之需求平均數、標準差及各階層市場之邊際利潤進行敏感度分析,以瞭解相關參數對總期望利潤之影響,進而求解最適訂購量;本模型亦具備未來市場需求之擴充性,可以擴充延伸至 n 階層之市場需求之結構;利用Leibniz,s rule推導出在某種限制條件下, Tπ(Q) 為嚴格凹函數(strict concave function),並以數值分析模擬演算法求解最適訂購量 Q*,且印證本模式為凹函數有極大值存在,利用數值範例分析來進一步探討敏感度分析對最適訂購量與總期

  望利潤之變動關係,以滿足一般易腐性商品最適訂購量之決策需求。

關鍵字:易腐性商品,最適訂購策略,多階層市場需求,敏感度分析

ABSTRACT

  This paper focus on multi-market market demand that follows normal distribution, and construct the mathematical models for retailers’ perishable commodity optimal ordering strategy. Not only compare the perishables commodity with four stages market given price to find out the expected total profit within expiry date, but also this model can also extend to n stages market demand structure in the future and using Leibniz’s rule to judge the existence of the maximum expected profit. Using a numerical example to demonstrate how the parameters affect the optimal ordering strategy. Finally, five conclusions are drawn for future studies and applications.

Keywords: perishable commodity, optimal ordering strategy, multi-market demand, sensitivity analysis

回目錄


 

設計/製造之整合機制與新產品開發速度關係之研究-以設計/製造合作程度為中介變數

Examining the Relationship between the Design-Manufacturing Integrative Mechanisms and New Product Development Speed -Degree of Design-Manufacturing Cooperation as A Mediating Variable

曾耀煌 

中州技術學院企業管理系 

黃營杉 

國立台北大學企業管理系 

Yao-Huang Tseng 

Department of Business Administration Chungchou Institute of Technology 

Ing-San Hwa 

Department of Business Administration National Taipei University

摘要

  本文敘述了設計/製造整合機制對新產品開發速度的實證結果,並同時探討設計/製造合作程度所扮演的中介效果。本研究以145家前1000大製造企業為實證對象,研究結果顯示,設計/製造整合機制(組織正式化程度、設計/製造輪調頻率、專案領導者權力、電腦使用程度、高階管理者支持度)對新產品開發速度、設計/製造合作程度有顯著正向影響;而設計/製造合作程度則對新產品開發速度有正向影響;設計/製造合作程度在整合機制對新產品開發速度間則扮演部份中介角色。最後,研究者針對研究結果提出管理意涵及後續研究建議。

關鍵字:整合機制、設計/製造合作程度、新產品開發、新產品開發速度

ABSTRACT

  Research explores the relationship between design-manufacturing integrative mechanisms and new product development speed and also explores the mediating role of degree of design-manufacturing cooperation for this relationship. 145 firms were obtained from the 2004 Taiwan 1000 Manufacturing Directory. Results indicate that new product development speed and degree of design-manufacturing cooperation are significantly affected by design-manufacturing integrative mechanisms(degree of organizational formalization, design-manufacturing rotation frequency, project leader’s authority, degree of computer use and senior management support). Additionally the degree of design-manufacturing cooperation was found to play a partially mediated role between the integrative mechanisms and new product development speed. Finally, this research discusses the implications of the findings for managers and future research.

Keywords: integrative mechanisms, degree of design-manufacturing cooperation, new product development, new product development speed

回目錄


 

應用管制圖建構試題品質評估之指標

Using Control Chart to Construct the Index of Evaluation for the Test Quality

蘇純繒 

國立雲林科技大學工業管理系教授 

丁秋瑤 

國立雲林科技大學管理研究所博士生 

Chwen-Tzeng Su 

Department of Industrial Management Professor National Yunlin University of Science and Technology 

Chiu-Yao Ting 

Graduate School of Management National Yunlin University of Science and Technology

摘要

  本研究主要以考科單元能力(Ability)的觀點,提出應用管制圖(Control Chart)工具之品質管制特性,並且結合相關的統計方法,據以評估測驗(Test)命題之情形。本研究除了將試題品質(Test Quality)指標(Index)依照一般測驗的評鑑標準進行探討外,也將以標準差(Standard Deviation)作為管制圖的管制界限,以建立一個試題品質的評鑑標準。研究結果顯示,本文所使用的評鑑標準,不僅能更清楚地了解品質等級,並且可以更明確地指出試題的品質情形。

關鍵字:能力、管制圖、指標、統計方法、試題品質

ABSTRACT

  Based on the view of the unit ability, the study purposes to employ features of control chart and to integrate relevant statistical methods for assessment of the test quality in the joint examination. This article achieves the establishment of criteria for assessing test quality by exploring the index of test quality in the general test area, and using standard deviation for the control limit of control chart. The result of the research indicates that the criteria can demonstrate the levels of test quality in finer state and more accurately point out the situation of quality.

Keywords: ability, control chart, index, statistical methods, test quality

回目錄


 

基差浮動利率債券之評價與提前買回機率分析

Pricing of Basis Floating Rate Notes and Analysis of Early Redemption Probability

陳耿忠 

台北富邦商業銀行台南分行 

何怡滿 

屏東商業技術學院財務金融系 

許溪南 

台南科技大學財務金融系 

Keng-Chung Chen 

Taipeifubon Commercial Bank 

Emily Ho 

Department of Finance National Pingtung Institute of Commerce 

Hsinan Hsu 

Department of Finance Tainan University of Technology

摘要

  本文主要目的在評價基差浮動利率債券,並分析發行機構提前買回的機率。本文除使用蒙地卡羅模擬法進行上述分析外,還進行敏感度分析,以瞭解利率模型參數變動對於基差浮動利率債券的價格以及提前買回機率之影響情形。研究結果發現:(1)基差浮動利率債券的理論外幣價格高於發行價格,但其理論台幣價格卻低於發行價格。(2)發行機構在到期日之前會提前買回此債券,且在可以開始執行提前買回的第一期之買回機率為最高。(3)敏感度分析結果顯示,利率回歸速度與利率年波動率對此商品的價格及提前買回機率之影響程度皆不大,只有長期平均利率水準對債券價格及提前買回機率的影響程度較大。

關鍵字:基差浮動利率債券、結構性證券、蒙地卡羅模擬法、CIR利率模型

ABSTRACT

  This study investigates the pricing of basis floating rate notes by using Monte Carlo simulation method. We also analyze the probability of early redemption of the product. Furthermore, sensitivity analysis is used to examine the effects of parameters in the interest rate model on the bond price and the probability of early redemption. The findings indicate that: (1) The theoretical foreign currency price is higher than its issuing price but the theoretical price in terms of NT dollars for the product is lower than its issuing price. (2) The product will almost surely be recalled by its issuing institution before maturity, and the first period that the bond can be recalled has the highest probability of redemption. (3) The sensibility analysis reveals that both the mean-reverting speed and the fluctuating percentage of the interest rate have no significant influences on the bond pricing and the probability of early redemption. Only the average interest rate in the long term has a significant effect on the bond pricing and the probability of early redemption.

Keywords: basis floating rate notes, structured notes, Monte Carlo simulation, CIR interest rate model

回目錄

 
 
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